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Rauschnabel, Philipp A.:  Augmented Reality Marketing: Inspiration als Erfolgsfaktor! . In: Digital Commerce Blog,  2019 
Sonstiges / Other Publication
 
Rauschnabel, Philipp A.; Ro, Young K.:  Augmented Reality Smart Glasses . In: International Journal of Technology Marketing,  11.  2016 , 2 . - p. 123-148 
Zeitschriftenartikel / Journal Article
 
Ro, Young K.; Brem, Alexander; Rauschnabel, Philipp A.:  Augmented Reality Smart Glasses , Wiesbaden , Springer . In: Augmented Reality and Virtual Reality,  2017 . - p. 169-181 
Sammelbandbeitrag / Paper in Collective Volume
 
Hein, Daniel W. E.; Rauschnabel, Philipp A.:  Augmented Reality Smart Glasses and Knowledge Management , Wiesbaden , Springer ; Gabler . In: Enterprise Social Networks,  2016 . - p. 83-109 
Sammelbandbeitrag / Paper in Collective Volume
 
Rauschnabel, Philipp A.:  Augmented Reality Smart Glasses: Quo Vadis?  . In: bdvb aktuell,  130.  2015 . - p. 24-25 
Zeitschriftenartikel / Journal Article
 
Jung, Timothy; Tom Dieck, M. Claudia; Rauschnabel, Philipp A. (Ed.):  Augmented Reality and Virtual Reality , Cham, Switzerland , Springer  2020 
Herausgeberwerk / Edited Book
 
Rauschnabel, Philipp A.; Felix, Reto; Hinsch, Christian; Krey, Nina; Barta, Sergio; Flavián, Carlos:  Augmented Reality and the Metaverse  2023 . Presentation at 8th International XR-Metaverse Conference 2023 
Vortrag / Presentation
 
Wilhelm, David; Praxmarer-Carus, Sandra; Rauschnabel, Philipp A.:  Augmented Reality in Luxury Brand Management  2024 . Presentation at 9th International XR-Metaverse Conference 2024 
Vortrag / Presentation
 
Schein, Katrin E.; Rauschnabel, Philipp A.:  Augmented Reality in Manufacturing: Exploring Workers’ Perceptions of Barriers . In: IEEE Transactions on Engineering Management,  70.  2023 , 10 . - p. 3344-3357 
Zeitschriftenartikel / Journal Article
 
Schein, Katrin E.; Praxmarer-Carus, Sandra; Rauschnabel, Philipp A.:  Augmented Reality: Development of a Scale to measure Perceived Augmentation Quality (PAQ)  2021 . Presentation at 2021 EMAC Doctoral Colloquium 
Vortrag / Presentation
 
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