@incollection{,
    author = {Nufer, Gerd; Rennhak, Carsten},
    title = {Betriebswirtschaftliche Grundlagen für ein modernes Management im Sport},
    editor = {Nufer, Gerd; Bühler, André},
    booktitle = {Management und Marketing im Sport},
    series = {},
    journal = {},
    address = {Berlin},
    publisher = {Erich Schmidt},
    edition = {2.},
    year = {2010},
    isbn = {978-3-503-126934},
    volume = {},
    number =  {},
    pages = {53-82},
    url = {},
    doi = {},
    keywords = {},
    abstract = {},
    note = {},
    institution = {Universität der Bundeswehr München, Fakultät für Betriebswirtschaft, BW 3 - Institut für Organisationskommunikation, Professur: Rennhak, Carsten},
    
    
}