@incollection{, author = {Nufer, Gerd; Rennhak, Carsten}, title = {Betriebswirtschaftliche Grundlagen des Sportmanagements}, editor = {Nufer, Gerd; Bühler, André}, booktitle = {Management und Marketing im Sport}, series = {}, journal = {}, address = {Berlin}, publisher = {Erich Schmidt Verlag}, edition = {1}, year = {2008}, isbn = {978 3 503 14118 0}, volume = {}, number = {}, pages = {49-76}, url = {}, doi = {}, keywords = {}, abstract = {}, note = {}, institution = {Universität der Bundeswehr München, Fakultät für Betriebswirtschaft, BW 3 - Institut für Organisationskommunikation, Professur: Rennhak, Carsten}, }