@article{,
    author = {Albon, Alexandra; Kraft, Patricia; Rennhak, Carsten},
    title = {Analyzing the credibility of eword-of-mouth using customer reviews on social media},
    editor = {},
    booktitle = {},
    series = {},
    journal = {Journal of Advances in Humanities and Social Sciences},
    address = {},
    publisher = {},
    edition = {},
    year = {2018},
    isbn = {},
    volume = {4},
    number =  {1},
    pages = {37-50},
    url = {http://dx.doi.org/10.20474/jahss-4.1.4},
    doi = {10.20474/jahss-4.1.4},
    keywords = {},
    abstract = {},
    note = {},
    institution = {Universität der Bundeswehr München, Fakultät für Betriebswirtschaft, BW 3 - Institut für Organisationskommunikation, Professur: Rennhak, Carsten},
    
    
}